MARCELI JASINSKI RESUMÉ

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Contact Information

Email: me@MarceliJasinski.com
Portfolio: www.MarceliJasinski.com

LinkedIn: www.LinkedIn.com/in/marcelijasinski

Overview

Accomplished Creative Director with 15+ years of experience leading innovative projects in retail and technology. Achieved a 5700% engagement surge through strategic content creation and market introduction of retail products. Demonstrates exceptional leadership in team performance and problem-solving, consistently exceeding client expectations and business objectives.

Experience

Triton College

River Grove, IL | Sept 2024 - Present

Visual Communications Instructor

Fostering a collaborative learning environment through hands-on projects and real-world case studies.

Developing and delivering comprehensive, industry-relevant coursework in visual communications, integrating emerging design trends, innovative digital tools, and interactive learning.

Computer Systems Institute

Skokie, IL | Dec 2020 - Present

Adjunct BDM Instructor

Engaging students with interactive coursework and mentoring in Graphic Design, Image Processing, Content Management, SEO, and SMO.

Assisted in formulating curriculum tailored to industry standards, ensuring relevance and applicability to modern design practices.

TouchPros, LLC.
Barrington, IL | July 2022 - Aug 2023

Creative Director

Led UX/UI redesigns for TouchWall6, improving navigation, accessibility, and engagement across schools.

Directed website overhaul, aligning user pathways with brand identity for a seamless digital experience.

Executed marketing campaigns that drove 49+ product deployments, 25+ marketing assets, and increased user acquisition.

Managed UX/UI & branding for BoostFundz, collaborating cross-functionally to optimize user experience and increase platform engagement.

Creative Powers, Inc.

Glenview, IL | July 2019 - May 2022

Graphic Designer

Coordinated end-to-end creative projects, crafting impactful branding, digital campaigns, and marketing materials.

Developed a viral social media campaign that generated a 5700% increase in engagement.

Collaborated directly with clients to tailor brand messaging, ensuring effectiveness across digital and print platforms.

The Peel People

Elk Grove Village, IL | Aug 2010 - Jun 2018

Creative Director

Oversaw a creative team at a premier sticker and packaging manufacturer, launching retail products in Target, Walmart, and Meijer.

Designed high-impact branding, packaging, and advertising campaigns, driving consumer engagement and revenue growth.

Education

Northwestern University

M.S. in Information Design and Strategy

Eventason, IL Sept 2024 - June 2026

DePaul University

B.S. in Computer Graphics and Animation

Chicago, IL Aug 2002 - May 2007

Software And Tools

Adobe Creative Suite: InDesign, Photoshop, Illustrator, After Effects, Substance 3D Stager, Acrobat.

Website Design: Wix, SquareSpace.

Email Marketing: MailChimp, Constant Contact, HubSpot.

Social Media: HootSuite, CoSchedule

SEO: Google Analytics, SEMrush, Ahrefs, Moz.

Project Management: Monday.com, Asana, Airtable, Slack, Trello

Other Software: Figma, Sketch

Skills

Design & Branding

Branding & Identity Development

UX/UI Design & Research

Visual/Graphic Design

Content Creation & Advertising

Leadership & Strategy

Strategic Planning & Execution

Cross-functional Team Leadership

Project & Campaign Management

Marketing & Analytics

Digital Marketing Strategy

Data-driven UX Research

Content Optimization
Engagement Analytics

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